R13 250.00

course fees

13

modules

13 weeks

duration

Anytime

registration

Principles of Microeconomics

Understanding the World Around You


Business Management and Strategy

The course will appeal to graduates in other disciplines who have had no engagement with the discipline of economics.
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R13 250.00

course fees

13

modules

13 weeks

duration

Anytime

registration

Payment options available to you

Description

Microeconomics is of fundamental importance in understanding the business arena. It examines forces and drivers that impact the company from an “internal” company perspective. This is an important part of economics to start with, as every company is affected by the market environment.

Subject Matter Expert

Dr Rory Dunn is both an experienced professional and academic. He has a DBA (cum laude); MBA; BCom (Hons); BCom (Top 100 students), BA (Hons) cum laude; DIP.AIBM (Fin) cum laude; and Dip.IBM (cum laude).

All his studies were part time, whilst he worked for many blue-chip companies such as IBM, Unisys, Rembrandt Group, Brenthurst Clinic (GM), Rand Clinic (GM), Computer Sciences, University of the Limpopo, World Bank and the IMF, the European Union and United Nations.

He was a consultant for Deloitte, KPMG and PwC – and has worked domestically and internationally. He was schooled in Pretoria, and now lives in the Western Cape. He is, in fact, not your typical academic, as he is extremely operational due to his practical work experience. He majored in Economics 3 and Business Management 3 for his BCom. For his DBA he was awarded a distinction for Advanced Economic Analysis, and has lectured Economics on a part-time and online platform for many years.

Academic Tutor Support

Your dedicated Online Academic Tutor (OAT) will provide you with necessary guidance, offer advice and answer questions on course content, to help you achieve academic success.

Student Support Coordinator

The Student Success Coordinator (SSC) team will assist you with any query that you may have about the environment, systems, and general utilisation throughout your learning journey.

Course and Technical Requirements

BASIC REQUIREMENTS
To successfully access and complete this course, you will be required to have a registered email account, access to a computer/laptop/tablet and stable internet connection. You will be required to be familiar with using a computer as you may need to be able to read and download documents in Adobe PDF Reader, view Microsoft PowerPoint presentations, and read and create documents in Microsoft Word.

ADDITIONAL REQUIREMENTS
Our online short learning programmes may require additional software applications. These additional software applications requirements will be communicated to you in this information pack and/or on the website course page. Damelin Online does not provide any additional software applications required for online short learning programmes.

Please note: Google, YouTube and Vimeo may be used in our online course delivery. If any of these services are blocked in your jurisdiction, you may have difficulty in accessing our course content.

How We Engage with Students

Our online short learning programmes are broken into self-paced manageable modules designed to be interactive and engaging:

  • The programme is available to be viewed on smart devices and includes mobile, tablets and personal computers.
  • Relevant case studies, articles and recommended reading are part of supplementary resources available.
  • Apply and evaluate what you have learned in each module with the self-grading quizzes and assignment submissions
  • View a range of Introductory course videos by your Subject Matter Expert.
  • Scheduled live webinars are included with the Online Academic Tutor.
  • Network, collaborate and interact with your fellow participants and Online Academic Tutor via the discussion boards.

Certification

Upon successful completion of this online short learning programme, you will be awarded with a Damelin Certificate of Competence.

Module Outline

  • MODULE 0 | Week 1 Orientation
    Navigating the Virtual Learning Environment
  • MODULE 1 | Week 2 What is Economics all About?
    An introduction to economics and an overview of its implication for organisations
  • MODULE 2 | Week 3 Economic Systems
    The central economic systems which exist today, and their characteristics
  • MODULE 3 | Week 4 The Interdependence: Circular Flows of Production, Income and Spending in the Mixed Economy
    An exploration of production, income and spending, and the impact on government and the foreign sector
  • MODULE 4 | Week 5 Demand, Supply and Price
    The determinants of the quantity demanded and supplied
  • MODULE 5 | Week 6 Demand and Supply in Action
    Exploring the impact of changes in supply and demand
  • MODULE 6 | Week 7 Elasticity of Demand and Supply
    The economic concept of price elasticity, its categories, and significance
  • MODULE 7 | Week 8 The Theory of Demand: The Utility Approach
    The utility approach and examining the conditions for consumer equilibrium
  • MODULE 8 | Week 9 The Theory of Demand: The Indifference Approach
    The indifference approach, and the impact of changes in prices or income
  • MODULE 9 | Week 10 Background to Supply: Production and Cost
    Exploring revenue, cost, and profit in production
  • MODULE 10 | Week 11 Market Structure: Perfect Competition
    The relationship between profit and competition
  • MODULE 11 | Week 12 Market Structure: Imperfect Competition
    Exploring the monopoly, duopoly, and oligopoly and key features of competition in the marketplace
  • MODULE 12 | Week 13 Wrap-up
    Synthesise your learning journey experience and evaluate the course

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